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ASSESSMENT TOOL

To successfully develop a good strategic plan, it is important for organizations to first take an introspective look at how they are functioning and how they are reacting and responding to external market conditions and competitors. At Regis, we recommend that organizations first conduct a thorough assessment that will clarify their current positioning and the desired path forward.

An effective assessment is simple yet detailed and usually broken into piece parts:

STEP I: DEFINE A WINNING OUTCOME
The general nature of the intended results should be clarified in writing by the Senior Leadership in advance
  • Defined in terms of improved positioning, enhanced functionality and new competitive advantages both internal and external

STEP II: TEAM BUILDING
To succeed, you must first select the correct team and establish solid working processes. The strength of the project will depend largely on the coordinated strengths of the team. A working sequence should be established in writing at the start, including:
  • Solid working processes
  • Measurable targets for development that follow a projected time-line
  • Designated owners for each step

Receiving and providing correct and timely information from and to that team is essential to crafting a winning approach

STEP III: REVIEW
The critical needs of the group must be clarified and prioritized. While time is of the essence, you must first establish a full understanding of the marketplace and the group’s potential position within it, in order to successfully compete. The Leadership should review:
  • Special Circumstances
    • Determine the level of priority for each of the current needs
    • Urgent Adjustments
  • The Past Year:
    • Methods and Results
    • Strengths and Weaknesses
    • Profitability Measures
    • Working Systems
  • Critical Positioning:
    • Current Market Position
    • Brand Recognition / Perception (See Branding Tool)

STEP IV: FUTURE OPTIONSG
  • Set of Key Options for the Next Level of Development
  • Relative resource required and relative difficulties for each option
  • Including Skills, facilities and direct costs associated with achieving each incremental objective

If you want our help in this process contact TRG




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